WhatsApp Broadcast & Segmentation

WhatsApp Broadcast 📲

What is WhatsApp Broadcast? It's a feature that allows you to send a single message to multiple people at once, without creating a group chat.

This means each recipient receives it as a private message, not in a group. Now you can write one message to multiple clients without losing its personal touch.

But Why❓To engage your entire audience instantly and keep them updated without the noise of group chats.

And How❓By sending one message that reaches multiple recipients at once, while keeping conversations private and personal.

With What❓With CapaTalk, you can broadcast messages effortlessly. Enhanced with personalization features that make every client feel like you’re speaking directly to them.

Build your audience on WhatsApp

Logo © WhatsApp LLC – Source: WhatsApp Brand Guidelines

Multimedia Support 🎥

Our software is able to support multimedia to add content to your message. This means you can enrich your campaigns with Text, Image, Video, Document or Location.

Images to push sales of a certain product or announce special offers on selected items. Videos to promote products or enhance brand identity on WhatsApp Business. Documents to share PDF offers to VIP clients or send receipts directly through WhatsApp Business. Location to announce store openings or special events.

Personalization at Scale 🛍️

Bulk messages can be personalized with client names, purchase history, or preferences. Making bulk messages on WhatsApp Business API personal and private. If they reply, only you see it.

CapaTalk features ✨

Our platform offers customizing messages with product details, updates, special offers and names to create a special connection with your customers. This by using WhatsApp API as your main communication channel to announce:

• Special offers
• Important Updates
• Announcements
• Brand Identity and Reputation
• Product Delivery Tracking

While saving time and having a more efficient communication. CapaTalk was built to help businesses thrive on WhatsApp. Creating a meaningful presence where your clients spend more time. To reach an outstanding level of communication with your followers, you need to be where their families and friends are. WhatsApp is the most used app in the world with 2 billion users.

CapaTalk platform gives you the tools to extend your reach and personalize bulk messages to each one of your clients. Targeting your audience is also extremely important. This is where we differentiate from the market and help our clients to target the right audience.

Smart Segments ⚡

Smart Segments allow you target your audience efficiently by filtering through activity, purchase behaviour, demographics and more. If you want to get the step-by-step tutorial, you should read our blog about How to launch your first campaign.

To help you kick-off your WhatsApp marketing success journey, our platform comes with pre-built segments with proven WhatsApp marketing strategies.

When it comes to segmentation, it’s crucial to direct your message to the right person. CapaTalk allows you to create your own segmentation.

Automation & Scheduling 🤖

You can schedule WhatsApp Broadcast or set up automated follow-ups, ensuring messages go out at the best time for engagement.

Behavior filters 🔍

Behavior give you the ability to target clients based on their actions and engagement with your business.

For example, you can reach customers who have previously made a purchase, clicked on a link you shared, replied to one of your WhatsApp messages, or viewed your catalog as a sign of interest in your products or services.

Many of our clients also find it valuable to use WhatsApp Broadcast to segment audiences by purchase behavior. For instance, you might choose to engage customers who made a purchase within the last 30 days. Ensuring your campaigns are timely, relevant, and more likely to drive results.

Now you’re inclined to identify their purchase behaviour and mark specific ranges. We give you the tools and target specification to communicate efficiently with your client on WhatsApp Business API.

Target clients by purchase behavior

You're able to select clients that ‘Made a purchase’ AND ‘Replied to message’ AND ‘In the last 30 days’ AND ‘Total spent Over $250’ AND ‘Order count At least 3’.

Translated into human normal language we’re sending a WhatsApp Bulk Message to all the clients in the selected database that made a purchase and spent $250 at least 3 times in the last 30 days and also replied to one of our messages.

This is the segment you're able to create with CapaTalk platform for WhatsApp Business API. Our clients enjoy using our platform since it gives the all the features needed for efficient communication and reach.

Client Demographics 🌍

If your business has the need to go internationally and close the distance between foreign clients and your business, you can also target by demographics.

Compliance & Security 🪪
Our solution works with WhatsApp Broadcast approved practices, ensuring compliance and protecting customer data.

How Capatalk can help your business

With CapaTalk, you’re not just sending messages, you’re building personal connections. Our platform helps you deliver the right message to the right customer, boosting engagement, driving sales, and growing your business effortlessly.
CapaTalk makes WhatsApp work for your business. Simpler, smarter, and more effective. WhatsApp Broadcast has never been easier.

Email us at info@capatalk.com to know more about WhatsApp Broadcast.